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Increase your advertising revenues with Ad Insertion

AdFlow is our product for Ad Insertion, which offers TV broadcasters and service providers new opportunities to generate advertising revenue by offering local companies additional advertising space. In cooperation with leading advertising marketers, audiences in different regions can be reached with individual advertising content.

Why conside Ad Insertion
with AdFlow now?

Ad Revenues

Increase your ad revenues by adding local ads to an incoming feed

Local Ad Placement

Address local audiences directly in specific regions with individual ads

Standard Compliant

SCTE-35/104 and SCTE-30

Predefined Slots

Insert content into predefined slots

Replacements

Dynamic selection of suitable replacements

Splicing

AdFlow splicing preserves original video quality by eliminating the need for re-encoding

Ad Insertion for TV and Radio

The functionality of ADFLOW is based on the SCTE-104 and -35 standards, in which the splicing markers contained in a supplied program signal are first recognized and analyzed by our system. The selected parts of the original program are then replaced by other contents. The selection of the new content is automated by an ad server based on corresponding campaign data.

In this way, several variants can be created from an original program, e.g. by playing specific content for individual geographical regions. This allows the following use cases:

Splicing

The splicing mechanism ensures that new content is seamlessly inserted into the original input signal. The new content is automatically selected based on pre-configured campaign data.

All video files to be used for replacement are automatically transcoded into a suitable file format in advance. This eliminates the need for re-encoding and the new content can be directly inserted into the output signal.

At the end of the replacement time frame, AdFlow automatically switches back to the original input signal.

About the workflow

Moderne serviceorientierte Architektur
Moderne serviceorientierte Architektur

On-prem-, Hybrid- oder Public Cloud-Betrieb
On-prem-, Hybrid- oder Public Cloud-Betrieb

Opt-In und Opt-out Support für SDI und MPEG-TS
Opt-In und Opt-out Support für SDI und MPEG-TS

SCTE 104/SCTE 35 Unterstützung
SCTE 104/SCTE 35 Unterstützung

MPEG-TS Analyzer für MPEG2 und H.264
MPEG-TS Analyzer für MPEG2 und H.264

Ad-Server Integration (VAST)
Ad-Server Integration (VAST)

Transcoder-Integration für TS Generierung
Transcoder-Integration für TS Generierung

GoP-Accurate Splicing (SCTE35)
GoP-Accurate Splicing (SCTE35)

REST-API für externe Trigger
REST-API für externe Trigger

1:n Modus zur Erzeugung mehrerer Streams
1:n Modus zur Erzeugung mehrerer Streams

More information & details
about Ad Insertion can be found on the data sheet

You have questions?
Please contact us!

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